Passing Apple Store Review

Wert's product can be seamlessly integrated into iOS applications via WebView; however, due to Apple Store policies, initial builds featuring the Wert on-ramp may occasionally be flagged during review.

Apple exercises oversight over how cryptocurrency applications are marketing their services, essentially acting as a regulator. This is to prevent unlicensed cryptocurrency applications from being published on the App Store, imposing similar regulations to Visa/Mastercard.

In addressing Apple's concerns, it is important to explain that:

  1. Your wallet or web3 application does not act as an exchange or a Virtual Asset Service Provider (VASP), nor does it facilitate the transmission of cryptocurrency. It's important to emphasize this distinction. There can be a lack of understanding by Apple reviewers regarding the difference between custodial and non-custodial wallets; this needs to be clarified to them.
  2. Wert is not a conventional cryptocurrency exchange for trading digital assets. Instead, it operates as a licensed cryptocurrency purchasing service in Europe (link to FIU) and the USA (link to MSB).
  3. Wert is the entity enabling the purchase of cryptocurrency, which happens in accordance with Wert's Terms & Conditions. The purchase occurs on a separate page hosted by Wert. The app developer's role is simply to provide a link to this page within a native browser. All purchases adhere to applicable laws and regulations.
  4. Wert has an agreement with the app developer (you can attach the signed affiliate agreement with Wert), which clearly demarcates the responsibilities of Wert and the app developer and states that the app developer does not participate in providing the cryptocurrency service.

Please do not hesitate to reach out if you require assistance crafting your response. Many of our partner wallet providers have already navigated the review process successfully.

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